![]() Here’s a screenshot of our 5-star reviews in the unrecommended section: For whatever reason, in our case, they “recommended” mostly bad reviews and put most of our good reviews on the separate, hidden “not recommended” pages (which automatically sort from lowest rating to highest, so the good reviews filter straight to the bottom!). Yelp uses a software formula (aka, “algorithm”) to choose which reviews they deem more important than others. Why the difference? Easy: Google displays every review. I encourage you to compare the difference between our Yelp page and our Google Reviews. Yet to glance at PostcardMania’s Yelp page, you would think that we’re mediocre at best. After working with more than 113,199 businesses over 20 years, we’ve built up an A+ rating with the BBB and 4.4 stars on Google (based on 221 reviews). ![]() I take pride in my customer service and the service-culture I’ve built at PostcardMania. How do I know this? Well, I’ve had the experience many of you have. Yelp is biased toward negative reviews, and it’s not fair to businesses. ![]() Now what could cause someone who was a fan and advocate of a particular business to become so disenfranchised that she publicly gives up on said business and calls others to do the same? We also have an A+ rating from the Better Business Bureau.We have a 4.4 rating (out of 5) on Google (221 reviews).My business, PostcardMania, has served over 113,199clients.When Yelp first debuted, and for a long time after, I LOVED the site and used it all the time.Before I move into my critique of Yelp (which I will make every attempt to keep from sounding like an angry Yelp review), there are a few things I want to mention first:
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